This start-up confectionery brand gave us full freedom to develop a brand name, identity and all imagery for their range of products, all on a realistic and carefully monitored budget. The challenge was to give a mass appeal product a vibrant personality without it appearing “down market”. We developed the variant names and identities for 3 products with simple, bold designs and bold illustrations. Our objective being clear communications for a product destined for a very competitive retail space.
Onfire Design recently worked on a new look identity for Advance Trident, one of New Zealand's leading distributors of top end Marine Electronics and Power Products. Deliverables for this project included a brand, strategy, brand positioning and identity.
SLS Safe and Lock Services has been in the safe, lock and security business for over 25 years. During that time the business has rapidly expanded to cover new security technology and DNA detection services.
Onfire were tasked with refreshing Newcrest's identity to give it a more modern look and feel
Created by Lleuarne Panoho, an experienced dance fitness instructor, Hī Hā is a free school programme offering an alternative form of exercise for children that are not involved in traditional sports and an opportunity for those with different strengths to shine. It’s basically excercise in disguise!
We helped Volkswagen launch the new e-Golf in New Zealand. Dealers were so impressed with Onfire’s electric design, it was rolled out across dealerships nationwide.
Brand identity refresh for Freeway Floats and Trailers. Freeway had been using the same logo since the 1980’s and when new owners took over they approached Onfire to update the brand.
Onfire Design’s recently appointed Design Director, Grant Alexander, is thrilled the Best Design Awards judges recognised The Basement Theatre's re brand.
Onfire Design designed a brochure for Naiad showcasing their new boats
The new Total Access billboards have hit the street and have been turning a few heads!
When Paxton updated their fleet vehicles, the logo was upgraded along with the colour palette. This is the third brand refresh we've done for Paxton in our 20 year relationship.
Jane D is a project management company run by Jane Allan - specialising in helping families with residential renovation projects. Onfire created the new identity.
One of New Zealand’s best known brands will again be represented by our Kiwi cycle team in the upcoming Rio Olympics 2016.
To coincide with the launch of the new Surtees brochure, Onfire have developed a print and digital campaign around Surtees iQ, or SiQ for short. Here's the latest ad of the series.
Surtees Boats are New Zealand's most awarded aluminium plate boat manufacturer. Sam Allan and the Onfire team have designed a new brochure to coincide with the launch of their new range.