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Advance Trident Rebrand

Onfire Design recently worked on a new look identity for Advance Trident, one of New Zealand's leading distributors of top end Marine Electronics and Power Products. Deliverables for this project included a brand, strategy, brand positioning and identity.

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Surtees Fighter Boat at Hutchwilco Boat Show 2016

This awesome custom Surtees Fighter Boat wrap was on display at the 2016 Hutchwilco Boat Show

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Naiad Brochure Showcasing New Boats

Onfire Design designed a brochure for Naiad showcasing their new boats

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Top Of The Food Chain

As an apex predator the Australian saltwater Crocodile is at the top of the food chain...so we knew it would make an awesome custom boat wrap for Surtees new 610 Game Fisher as they're both Built to Fish!

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Naiad Boats

Onfire Design are pleased to announce that we are the new brand agency for Naiad boats, the worlds leading Commercial RHIB design house.

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Hutchwilco Boat Show 2016

A few pics from the Hutchwilco Boat Show 2016

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Millennium Cup Branding

Branding, print and signage design for the Millennium Cup, New Zealand's Superyacht Regatta.

Onfire provide ongoing creative support for this event and are proud to be associated with the event.

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Surtees SiQ Campaign

To coincide with the launch of the new Surtees brochure, Onfire have developed a print and digital campaign around Surtees iQ, or SiQ for short. Here's the latest ad of the series.

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Surtees Brochure

Surtees Boats are New Zealand's most awarded aluminium plate boat manufacturer. Sam Allan and the Onfire team have designed a new brochure to coincide with the launch of their new range.

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Launch of the new Mustang Marine range

Launch of the new Mustang Marine range

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New website for Weta Marine

Weta Marine design and manufacture robust, high performance trailerable trimarans. With over 1,100 boats sold world wide and a growing fleet of loyal followers, Weta realised they needed to update their website to better educate new customers and support the growing Weta community.

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37South Website

37South is New Zealand’s leading Superyacht support and supply company. Their clients range from billionaire Superyacht owners, to captains and crew. Onfire were engaged to create a website that would effectively present the wide range of services offered by 37South, in a sophisticated and easy to use platform. The new website is now luxuriously appealing, navigation is simple and provides all the critical information required by their clientele.

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Gold, Gold, Gold for Dickey Boats

With three Gold at the 2015 Hutchwilco New Zealand Boat Show, Dickey Boats has shone through yet again.

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Surtees Sales Success at Hutchwilco NZ Boat Show

The Surtees stand showcased the new range, complete with custom graphics designed by Onfire. Also on display was the Surtees 850 Game Fisher, an entry into the show awards. We created an awesome game fishing environment complete with 3D marlin.

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White Pointer Boats. The perfect predator?

White Pointer Boats have been building custom fishing boats for more than 25 years. They approached Onfire to refresh reinvigorate their brand.

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Lancer Industries launch new Seablade SB20

The new Seablade SB20 was launched at the 2015 Hutchwilco New Zealand Boat Show. Onfire created advertising, marketing material, exhibition elements and video for this ultra high tech boat.

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The Coolest Cat In Town!

Tom Barry-Cotter approached Onfire to help design the livery for his latest race team, an X-Cat with twin Mercury outboards.

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Doyle Sails Retro T-Shirts

Great to see the tees we designed for Doyle Sails New Zealand at the New Zealand Millennium Cup!