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Design Assembly – Meet our friends, Onfire Design

‘Meet our Friends‘ series is where we take a moment to celebrate and share a little about the diverse studios who make up our Design Assembly Friends.

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We’re Hiring. Senior Account Manager.

Become a Firestarter. Onfire is on the hunt for an Account Manager with FMCG experience.

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Light-hearted Social Media Campaign for Tuffy Paper Towels

NEW WORK: A light-hearted Social Media campaign for Tuffy Paper Towels…“Mess Happens. Get Tuff!” A few burgers eaten in the process.

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Onfire Design Shortlisted For Pentawards Packaging Awards

We are super excited and incredibly proud to see three projects listed for nomination this year. Congratulations Talbot Forest Cheese Co., Eat... and of course Hubbards Be Mighty Granola. See you in late September Pentawards!

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Talbot Forest Cheese Co. Shortlisted For The Dieline Global Packaging Awards

The Dieline has listed Talbot Forest Cheese in the highest-rated packaging projects for 2022. From 1,700 entries and 36 countries, Onfire's work has been listed in the top ten Dairy and Non Dairy Alternative.

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Under The Hood With… Matt Grantham, Creative Director of Onfire Design

Ahead of the next Under The Hood April event, Design Assembly caught up with Matt Grantham to speak about the recent brand refresh for Talbot Forest Cheese.

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We've struck gold!

Off to a red hot start to the year, Onfire has picked up 2 Gold and 1 Silver at the World Brand Design Society Awards 2022 as well as being ranked 7th in the Global Agency Ranking. Congrats to our hard-working team and our wonderful clients.

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Sustainable Packaging Strategy

Thinking of an environmentally friendly move for your brand? The team at Onfire Design will help unpack all your sustainable/recyclable packaging challenges and help create a point of difference.

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Plastic: Friend or Foe During a Global Pandemic?

Supermarket News sat down with Onfire's Creative Director, Matt Grantham about how both sustainability and the global pandemic have shaped packaging design and the materials used.

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Designing packaging for a new category entrant

It can be tricky entering a product category that already has well established players. For new category entrants, the challenge is in disrupting any habitual purchasing of shoppers.

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Are you treating your packaging as your biggest media channel?

Marketers are starting to understand more and more that their packaging is the most important media channel they have. As marketing budgets tighten and traditional above the line channels are a smaller part (or not part at all) of campaigns for most brands; focus has moved to the most cost effective ways to drive shoppers through the path to purchase, and ultimately result in product being selected from shelf and put in the trolley (or basket online).

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Purchasing behaviours and its impact on packaging design

More and more is being understood about the human mind, and what drives purchasing behaviour and brand choice. And these learnings are being used by more marketers (and design agencies like ours) in developing packaging design that works hard on shelf.

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Onfire Work Featured in Packaged for Life Design Book

Onfire is proud to be featured in yet another packaging design book, Packaged for Life: Beer, Wine and Spirits. The book showcases the best alcoholic drinks packaging design from around the world. Onfire has two projects featured, Luxerose Cocktails and Untitled Wine.

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A fine result for Finery in New York

We’re chuffed to announce that we have scooped a TDC67 Certificate of Typographic Excellence, awarded by the Type Directors Club, New York, for our Finery Cocktail packaging design and communications.

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Onfire Featured in Pentawards Packaging Design Book

After winning a Bronze and a Silver in the 2019 Pentawards, Onfire have two projects featured in Pentaward's latest packaging design book.

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Multiple Wins for Onfire at World Brand Design Society Awards.

The World Brand Design Society Awards is an independent and prestigious awards scheme that celebrates the significance of commercial design and its role within society and global economics.

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Chapter2, Onfire take Gold at Good Design Awards 2020

Featuring standout graphics from OnfireDesign, Chapter2 took out Gold its superb AO Gravel Bike at the Australian Good Design Awards 2020.

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Matt selected on Next Creative Leaders 2020 Jury

Congratulations to Onfire’s Creative Director Matt Grantham for being invited by New York based The One Club for Creativity to be part of the global jury for this years Next Creative Leaders competition.