Grow A Better Tomorrow

In terms of creativity, some categories just seem to lie fallow. Such was the case before Nufarm appointed Onfire to handle all its communication across print, outdoor, and digital for the better part of a decade.

From that point forward, Onfire saw every brief as an opportunity and the partnership bore many fruitful campaigns (if you’ll excuse the pun). From Horticulture, Growers, Forestry and Agriculture, including with retail associates Farm Source, Farmlands, Horticentre, and PGG Wrightson, the work produced by Onfire broke ground across all major industry sectors.

Over time, Onfire developed an in-depth knowledge of Nufarm, in particular, and the sector in general. By making the brand the hero, Onfire helped Nufarm strengthen and grow, delivering naming, brand strategy, new brand development, writing, advertising, tactical sales campaigns, and brand collateral.

You can see a small selection of that creativity below. 

While we dearly loved working with Nufarm, all good things come to an end, and we amicably parted ways in 2025. But it would be a shame to let all that experience and success go to waste. So, if there are any other marketers in this space looking for a creative spark, let Onfire help you weed out the competition.