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Good Packaging Design Integral to Success of Consumer Products

Every year hundreds of great new consumer products hit the shelves around New Zealand, most of which fail to hit their mark with their target audience.

Onfire design Fran Allan Queenscliffe Exhibition
Fran Allan Queenscliffe Exhibition

Onfire Design's Fran Allan has an exhibition down at Angel Restaurant in Queenscliffe, he has some of his own private collection on display so well worth a look.

Onfire Design Oli Free Seas New Zealand
Oil Free Seas in NZ

Here at Onfire Design we love boating, sharing the ocean with the fish, dolphins and whales that inhabit our area. We sure hope this drilling doesn't wreck their environment (and ours).

Onfire Design CRC Tough Wash and Ultra Gloss Promo
CRC car products put to the test!

Onfire designed the new CRC Car Care range, here Johno Lester shows us just how good the Tough Wash, Ultra Gloss and Wash & Wax really is!

Onfire Design Pachoud Yacht
Onfire Design welcomes Pachoud Yachts

Onfire Design are pleased to announce Pachoud Yachts as a new client. Pachoud build composite motor yachts from 15 - 50 metres in length. They are currently building a 24m Helicat where a chopper can land on the roof! How cool is that?

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NFW Radio Advertisements

Onfire Design worked with NFW to create a set of radio advertisements to promote their extensive range of quality farming products and services.

Onfire Design GTO Printers Letterpress Day 01
Letterpress Day!

The Onfire Design team went and tried out their letterpress skills with Graham and Greg from GTO Printers, check out some of the photos here.

Onfire Design Elandra Yachts Progess
Elandra Yachts Progress

The Elandra Yachts plug is well underway. We're super excited to be able to see the yacht take shape.

Onfire Design PHP Web Design2
PHP Nerd Wanted!

Are you looking for a new challenge? Do you live to code? Do you spend every waking hour thinking about green screens, PHP, Linux, Servers and Gaming?

Onfire Design photoshoot helpers womble and spud 01
Onfire Photoshoot Helpers

A few pics from yesterdays staff photos...Womble and Spud, our account service directors were the stars of the show

Onfire design bicycle kit branding auckland
Early Morning Ride

A few pics from yesterdays staff photos...Womble and Spud, our account service directors were the stars of the show

Onfire design straightline business card design auckland 01
Straightline Builders Letterpress Business Cards

Straightline Builders are a boutique construction company in Auckland, New Zealand. They specialise in historic renovations, where craftsmanship and attention to detail are key.

Onfire Design Video sign painting
Hand Painted Signs Still Alive

Cool video on hand painted signs...master craftsmen at work

Onfire Design Akzidenz Grotesk Font
Akzidenz-Grotesk

The Guardian had this to say about my favourite font, Akzidenz-Grotesk (used for our identity)

Onfire design surtees boat wrap design
Custom Surtees Boat Vinyl Wraps

This Surtees shark wrap was designed as a show piece for both the Hutchwilco Boat Show and the Auckland On Water Show. Following the show the boat was re-powered and used by Honda to launch their new engine range.

Onfire design best awards impact wear branding
Congratulations Impactwear!

Congratulations to Impactwear who have been selected as a finalist in this years Best Awards under 'Best Product Design'. Onfire Design developed the branding and packaging design for Impactwears range of Hip Protectors.

Onfire design shaky isles coffee cup
Shaky Isles Doing it Right

Good to see someone using a bit of humour - care of Shaky Isles