Instore Retail Visit

As part of our creative process, Onfire places a lot of importance on instore reasearch. This enables us to understand the competitive landscape and ensure that our clients products cut through the clutter. It was great to see some of our latest work including Goldair Select, Haka, Firebox, Evantair and Hairstyla. The latter having sold out twice over its release period - not a bad result!