Onfire design partmaster website 2

Partmaster has 17 branches nationwide. As the largest independently owned Automotive Parts Wholesaler and Retailer in New Zealand, Partmaster offers a huge range of quality parts, tools, lubricants and accessories. However their B2C online presence was non-existent, so they approached Onfire to create a new E-Commerce store.

With such a massive product range it was important to ensure the site navigation was easy to use, ensuring less clicks to purchase. A unique part finder tool was developed enabling users to quickly locate parts specific to their car make and model. For those customers wanting to visit in store, an interactive dealer locator was introduced.

The site was built using Magento CMS, and is fully responsive so it can be accessed from any desktop or mobile device. Onfire’s Aaron Conder, developed a series of APIs to enable the website to talk to Partmaster’s internal systems.

Deliverables included Art Direction, Photography, UX and UI Design, API and Website Development.

#281 #282 #283 #284

Share This Post:

You might also like…

onfire design hansells yoghurt packaging design 1 1 NEW WORK: Hansells Yoghurts

New packaging design for Hansells Yoghurt by Onfire Design.

onfire design culture yoghurt packaging design 9 NEW WORK: Culture Yoghurt

New Culture Yoghurt brand identity and packaging design by Onfire Design.

Onfire Design Luxerose Art Direction Photography Bring the Luxerose brand story to life

We art directed and styled a series of fashion-inspired editorial images that brought occasions and brands modern sensuality to life - the perfect addition to a girls night out, the luxe experience, the juicy, colourful and tropical recipes and sharing with BFF’s.