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Sustainable Packaging Strategy

Thinking of an environmentally friendly move for your brand? The team at Onfire Design will help unpack all your sustainable/recyclable packaging challenges and help create a point of difference.

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Finery delivers a recipe for all the gin lovers.

Carrying on the mission of delivering New Zealand's most premium cocktails, ready-to-drink, in a can for discerning, sociable grown-ups, Finery launched a new Limited Edition flavour to complement the core range in late 2020.

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Just simple real ingredients…with plant protein.

Made Simple wholefood bars have become a star In Tasti’s portfolio of products. Based on the core idea of ’simple goodness’, packaging shows ‘exactly’ what is inside each bar.

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Giving Vitasport A Competitive Edge

As part of our work with Walter & Wild refreshing the Vitafresh brand, we were tasked to redesign its sub-brand, Vitasport.

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Lolly Lab Branding & Packaging Design

This start-up confectionery brand gave us full freedom to develop a brand name, identity and all imagery for their range of products, all on a realistic and carefully monitored budget. The challenge was to give a mass appeal product a vibrant personality without it appearing “down market”.

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Organic frozen vegetables. A New Zealand first.

We were tasked by FSL Foods to help create a compelling sub-brand and packaging around their innovative new product development.

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Hunter Gatherer Gourmet

Julena is a home baker on a mission. A love of baking came from her Croatian mama and she has developed her skills, recipes and ideas over the years ever since.

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Crunchy new edition to Hubbards Amazing Muesli

With the continued success and sales growth of Amazing Muesli's (#1 muesli in New Zealand retail), the Hubbards team are always looking for ways to innovate and surprise the muesli consumer.

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Sujon has a fresh new look

Onfire have been working on the rebrand and new packaging design for Sujon frozen berries. Full project coming soon!

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Not all honey is collected from flowers

As a very rare source of nectar for honeybees, Beech trees are clustered in only a few areas around New Zealand. Insects within the bark exude the nectar which honeybees forage and return to the hive. The resulting honey (known as Honeydew) is naturally rich in minerals, antioxidants and complex sugars.

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Hubbards Gluten Free Granola

Hubbards Granola has tapped into a fast-growing breakfast and snacking trend. Making a seamless transition from Cafés to retail, Granola is offering consumers a new taste experience - crispy and crunchy with on-trend ingredients and packed with good wholegrains.

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We Love

Name development, identity and packaging design for Streamland's range of flavoured yogurt powder.

Onfire Design Go Nutz Lunch Box Snacks Packaging Design
GoNutz Lunch Box Snacks Packaging Design

GoNutz Lunch Box Snacks Packaging

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Eight Water Packaging Design

Aware that the bottled water market is a crowded category we set out to make an impact through fresh, distinctive packaging for this new range of still and flavoured water.

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Lifestyle Balance

Lifestyle is a snackfood house brand for Provender, Australia's largest vending company. Onfire were tasked with refreshing the Lifestyle brand and developing a new look for their healthy food packaging range. The resulting branding and packaging design is vibrant and fun, providing critical cut through in a highly competitive market.